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Cvent's CrowdTorch Launches DIY App Platform

CrowdTorch, the consumer mobile apps division of meetings technology provider Cvent, launched a new platform that allows event organizers to build mobile event apps through an online interface. The process, which creates native apps for Apple iOS and Google Android devices, consists of four steps: select features; input details like schedules, sponsors and maps; customize the design through features such as background and color palettes; and submit the app for approval to both Apple and Google.

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