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Vision Chain Changes Name to Orchestro, Names PV Boccasam As CEO

Vision Chain, a DC-based provider of services designed to help brands make better supply chain decisions using big data, said it has changed its name to Orchestro and appointed PV Boccasam, a general partner at Novak Biddle Venture Partners, as its new CEO. In addition, Orchestro said it has nearly doubled its staff in the past 90 days, and plans to hire five more employees by the end of this month. The bulk of the expansion has come in the areas of product development, operational and customer support, sales and marketing.

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