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Here's Why AOL Will Thrive In Its Reinvention As A Digital Media Company

AOL Inc. (AOL) is set to report FQ4 2013 earnings before the market opens on Thursday, February 6th. AOL is an internet mass media corporation that owns brands including TechCrunch, The Huffington Post, MovieFone, and MapQuest. This quarter analysts are expecting nearly 50% growth in year over year profit. Recently AOL sold its majority share in local news site Patch and purchased Gravity, a targeted online ads company. AOL’s acquisition of Gravity can be seen as a necessary step to stay competitive with Facebook (FB) and Google (GOOG), which have both crushed analyst revenue expectations within the past few weeks in large part due to strength in personalized mobile advertising sales. Here’s how investors expect AOL to report this quarter.

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