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HighRoad became the first partner in the TMA Resources Partnership Program in 2007 after integrating its Campaign Email solution to Personify. Since then, HighRoad has implemented more than 50 Personify integrations. The integration between Personify and HighRoad’s Campaign Email Solution allows associations the ability to segment and target their member communications, allowing for better member engagement and campaign automation.
After an extensive due diligence process was conducted by TMA Resources, HighRoad Solution along with Higher Logic were the first solution partners to achieved Gold Star Certified status on October 11, 2012 after demonstrating the following capabilities: