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WealthEngine and TransUnion Announce Strategic Partnership to Offer New Consumer Insights Using Sophisticated Wealth Scores

10/15/2012
WealthEngine, Inc.(TM), a leading provider of sophisticated prospect research and wealth intelligence, and TransUnion, a global leader in information and risk management, today announced a strategic partnership to provide new, highly predictive wealth scores for the financial services and insurance markets.
 
WealthEngine Scores for Net Worth, Total Assets and Liquidity offer some of the most advanced understanding of an individual's wealth, separate from credit and account information. Wealth scores play an important role in marketing strategy and planning campaign activities related to customer acquisition, expansion and retention, especially when identifying high-opportunity consumer relationships. Wealth scores are not used for determining credit or underwriting decisions.

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