First cybersecurity startup ZeroFox expanded its office from Betamore to an 8,000-square-foot space located one floor beneath the Federal Hill incubator. Now ZeroFox is expanding across the U.S. with two new offices in San Francisco and New York City, respectively.
“Local presence helps when you’re going after enterprise organizations,” said CEO and cofounder James Foster. “If we were selling something for $19.99, we could do that over the phone.”
That, really, is the need for satellite offices north of Baltimore and on the west coast. When ZeroFox was first founded as Riskive in January 2013, it sold a piece of software for tracking cyber threats against social media accounts to enterprise companies and government agencies, but made the same software free for individuals to use.
That software, FriendGuard, is now gone, a casualty of a rebranding effort by the startup as it shifted its business operations to selling cloud-based, social media cyber threat management software solely to enterprise organizations, Fortune 500 companies and the federal government.