Marketing technology platform RadiumOne raised $54 million in venture funding Wednesday to grow in the global marketplace.
Harmony Partners led the round with participation from Industry Ventures and existing investors Adams Street Partners, Crosslink Capital, Trinity Ventures and DFJ Esprit. The company has raised $87.5 million to date.
Gurbaksh Chahal founded the San Francisco-based company in 2009 to build software that automates media buying, making Big Data actionable for digital marketers. Now led by CEO Bill Lonergan, RadiumOne serves more than 1,000 customers across 12 countries. Its clients are in the travel, financial services, retail, telecom, automotive and entertainment sectors.