Waveborn Sunglasses (TechBUZZ ’14 Fall) Signs Troy Aikman as Official Spokesperson

DC based socially conscious sunglasses company just signed one of the most successful NFL quarterbacks of all time as their official spokesperson.

Waveborn Sunglasses just announced a four-year deal with Troy Aikman that will bring him on as their official ambassador and spokesperson.

Waveborn has a mission to change how people see the world. Similar to TOMS, they are a for-purpose company, but instead of shoes they sell sunglasses. For each pair of sunglasses sold, they help someone in need receive vision-saving cataract surgery.

The startup has partnered with SEE International,  a nonprofit that raises money for sight-restoring surgery and blindness prevention eyecare in underserved communities around the world. They provide  sustainable medical, surgical, and educational services and deploy small surgical clinics in cooperation with local health authorities.