Zoomdata (TechBUZZ ’12 Spring) Scores $17M To Help Update the Business Intelligence Market

Business Intelligence is a highly mature market that’s been altered once before, but new-comer Zoomdata wants to disrupt the space one more time –and they got $17M in Series B funding today to continue their quest.

The round is led by by Accel Partners with help from NEA, Columbus Nova Technology Partners, Razor’s Edge Ventures and B7. It follows their Series A round of $4.1M in July 2013 and brings the total funds raised to $22.2M to date.

Justin Langseth, founder and CEO of Zoomdata says his BI competitors such as Tableau and Qlik  were born in the world of SQL and data warehouses. He believes today’s data analytics need a more modern approach. His company was built to process today’s platforms like Hadoop, Spark and NoSQL and he says unlike his competitors, they were built from the ground up to do it.

Even as the competition catches up with these modern requirements, Langseth suggests they are bolting them onto the old platform and he believes (as you would imagine) that Zoomdata’s native approach is superior. One neat feature in Zoomdata is the ability to stream it like a video and move back and forth in time as though you were scrubbing a video, and this is a powerful feature when working with data as you can watch how your graphs transform over time.